Digital Marketing Consultant for Media Start-Up (los angeles)
compensation:Rates are competitive and commensurate with experience.
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We’re hiring a Digital Marketing Consultant to help launch a new online media project at the crossroads of psychology, journalism, and the arts. Led by an editorial director with 30 years of experience in magazine and book publishing, this project aims to reimagine “self-help” through innovative storytelling, new formats, and a modern, culturally fluent voice.
We’re looking for a creative strategist who can build audience momentum across Substack and Instagram, driving engagement, subscriptions, and meaningful traffic through smart content positioning and growth tactics.
Your Role:
-Develop and execute a digital marketing strategy to grow our Substack subscriber base and Instagram presence from the ground up.
-Advise on brand voice, audience targeting, and cross-platform storytelling that aligns with our editorial mission.
-Identify and connect with communities of readers, thinkers, and artists who share an interest in psychology, creativity, and self-inquiry.
-Analyze engagement metrics and audience data to iterate strategy and identify growth opportunities.
Ideal Candidate
-Proven experience launching and scaling brands on Substack and/or Instagram.
-Deep understanding of content marketing, social algorithms, and community-building.
-Experience in or affinity with the mental health or wellness spaces.
-A creative, curious, and analytical thinker who can blend strategy with storytelling.
Details
-Freelance position based in Los Angeles (remote-friendly).
-Rates are competitive and commensurate with experience.
-To apply, please send your CV, portfolio, and examples of campaigns or growth strategies you’ve executed.